1 April-31 December 2021
MAPIC DIGITAL
FREE TRIAL
Adrien SERRES
Phygital Expert, IMPROVEEZE

About me

I'm helping retailer sale more product without stock and with less space in store.

About

Seasoned and recognized entrepreneur, creative, pioneer in the mobile applications industry.
Holder of a Master 2 in Communication and Business Marketing at the University of Paris II Assas, Adrien Serres, previously worked 10 years in an advertising agency as a creative as Artistic Director in many agencies around the world (BBDO Mexico, Grey Los Angeles, Y&R Paris, JVMatt Stuttgart…).

In 2010, he created Wazapp, one of the first creative agency making mobile applications. More than fifty applications created for large accounts, startups and SMEs. Up to 15 employees and 3M euros of cumulative turnover.
Company acquired by Tymate in 2019.

Since the end of 2019, he has been leading his clients on the subject of mobility and phygital.
It markets Mobivent and Mobisales, 2 digital solutions dedicated to events,
and the international export of the Pusheeze solution, an Improveeze product dedicated to Retail.


About Improveeze:

THE PERFORMANCE OF SALES THROUGH THE PHYGITAL TRADE
Committed to the efficiency of retail commercial performances, IMPROVEEZE publishes a solution via a dedicated platform for points of sale and vendors.

IMPROVEEZE leads his clients with the best Phygital strategy. Offering support to the implementation of our devices, the training of your teams and the management of new KPIs, we are at your side in all stages of your transformation.

Together we will create the retail of tomorrow.

Matchmaking Information

First Name:

Adrien

Last Name:

SERRES

Job Title:

Phygital Expert

Job Function:

Development / Expansion / Strategy Director / Manager

Company:

IMPROVEEZE

Country:

France

Your business fields:

Other Software solutions; Technology & Solution Providers

Who you are looking to meet the most at MAPIC?:

Retailers/Restaurant Chains/ Leisure Operators/Franchise partners/Licensors

LinkedIn:

https://www.linkedin.com/company/improveeze/

Number of Existing Shops #1:

N/A

What average store sq m do you offer/do you require? #1:

N/A

Number of Existing Shops #2:

N/A

What average store sq m do you offer/do you require? #2:

N/A

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