1 April-31 December 2021
MAPIC DIGITAL
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Welcome to MAPIC Italy

The leading event to build vibrant retail and urban destinations in Italy.

Relive MAPIC Italy on MAPIC Digital platform!
All conferences will be available in replay from Monday, 20 September.
Thank you for attending MAPIC Italy!
Date: 14 to 15 September
Location: Superstudio Maxi, Milan, Italy
   
  

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All the conferences and events available

14-09-2021
15-09-2021
01-12-2021
15:30 - 16:15
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- How retailers & landlords can create emotional value through social responsability
- Urban regeneration to improve the quality of life in your catchment areas
- Get involved with your local community!
- People, brands & places: (re)creating social link to engage your customers

This conference session will not be live-streamed but will be available in replay from Monday 20 September.
Co-organised with Largo Consumo
15:00 - 18:00
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BY INVITATION ONLY
Powered by The Happetite
Sponsored by Engel & Völkers Commercial and Wingstop
In partnership with: CNCC, Confimprese, Federfranchising, retail&food, Spazio Futuro, WhiteSpace Partners


A summit dedicated to a selection of restaurant chains, property owners & moderators and restaurant industry suppliers to deal with the challenges of the business restart, discuss about the new business models and the role of restaurant chains in the transformation of retail & urban destinations.

15:00 - Welcome 
15:10 - The restaurant industry in Italia: overview & foresight for the post-crisis restart

15:30 - Panel session - Rebooting the italian restaurant industry, challenges & development strategies
• Restaurant market status & main challenges
• Integrating restaurants in lifestyle destinations: new models for new expectations
• Foodtech, delivery, black kitchens… emerging & accelerated trends
• Authenticity, local sourcing & production, zero waste… how responsible consumption creates new growth perspectives?

16:00 - Workshop - Topic-based tables
The participants will be divided into 5 round tables around 3 topics. 
The tables will be led by a facilitator who will wrap the conclusions of the table:
- Placemaking
- Business models
- Online & offline integration

16:45 - Networking break

17:15 - Pitching session: food to create new lifestyle destinations
Discover new development or refurbishment projects of urban & retail destinations!

17:45 - Conclusion & takeaways
17:00 - 18:30
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- Welcome & opening speech
- Research & reopenings 2021: the state of the art
- Retail real estate: the projects in the pipeline
- Closing remarks

Co-organised with CNCC Italy
Supported by ITA and in collaboration with IL QI

 

Our Speakers

Armando GAROSCI
Editor-in-Chief
EDITORIALE LARGO CONSUMO SRL
Paolo FACCHINI
Engineer
LOMBARDINI22 S.P.A.
Alessandro LODIGIANI
Country Manager - Italy
R2M SOLUTION SRL
Michael Nazir LEWIS
CEO & Founder
I love Poke/ Dynamic Food Brands
Cinzia MURAZZI
Head of Real Estate Department
ORIGINAL MARINES
Simona PORTIGLIOTTI
Marketing, Com, Innovation & CSR Director
NHOOD
Lucia GRANDONI
Amministratore Unico
ETHOS SRL
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Discover our exhibitors' projects

Browse our company pages, and discover the latest projects that are building the world in the retail property, leisure and innovative solutions

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Torbalı, Turkey

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NAPOLI , Italy

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MILANO , Italy

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PARIS , France

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See who's coming: Download the 3 guides!


Download the guides to get an overview of the market and to discover new business partners attending the show.
 

MAPIC Retail Property Projects Guide

   
A selection of leading Italian projects showcased at MAPIC Italy. Discover who they are looking for!


Download
 

MAPIC Italy Retail, food, leisure concepts Guide

A selection of retail, food, leisure concepts showcased at MAPIC Italy.


Download
 

MAPIC Italy Innovation Guide

   
In partnership with Largo Consumo. Discover new tech companies showcasing their digital solutions. (Only available in italian)


Download

Our sponsors

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Find everything you need to organise and enjoy your next MAPIC Italy experience in Milan: accommodation, transportation, onsite services...

 

When is MAPIC Italy?

MAPIC Italy Dates From September 14th to September 15th 2021 Location Moncucco, 35, 20142 Milano MI, Italie at SuperstudioMaxi

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